Second-year Advertising Communications Marketing student Brianna Visser shares the top five lessons she learned in our PR class from visiting expert Stephanie Minna Cass.
You and I are on the cusp of starting our careers. Congratulations! We’ve made it through years of learning and have all the skills we need to be #1 in the workforce. Right?
Not quite. We are missing one crucial thing: experience.
As young people, we often underestimate the true value of being in the workforce for many years. We come in with our bright eyes and fresh ideas, and feel entitled to influence the workplace with a mentality of “out with the old ideas, in with the new ideas.” This can often be perceived like the Tasmanian Devil, spinning with wild eyes, and blazing a trail toward our goal, while creating a mess in our following.
Recently, I had the privilege of hearing Stephanie Minna Cass speak to my Public Relations class. Stephanie currently works as the Corporate and Government Affairs Lead for Mondelēz Canada, the company responsible for…
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