While learning about the creative ways companies promote their products, Jessica Findlay stumbled across this Coca-Cola ad that will knock your socks off.

The Findlay View

Did you ever think that one day you could be a part of a top-secret mission, just like James Bond? If you’re like me, I bet you said yes right away. Now did you ever think that a Coca-Cola machine would be the device used to assign you the mission?

I recently came across a promotion that Coca-Cola did in England for the new 007 movie. This ad showcases random, regular-Joe people in a busy terminal proving that they can be just like Bond.

Before I give too much away, I’ll let you watch it first.

Now I am really jealous I was not there to show off my ninja-like skills…

In my marketing classes we have been learning about different ways to market products, and how to communicate brands to the consumer. In my opinion, Coca-Cola did and excellent job at showcasing its products and brand, and reaching…

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About teachingteacher

Business communications instructor, journalist, corporate communications writer and media trainer ... and Masters Candidate M.Ad.Ed.
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